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WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSRocks podcast features in-depth conversations on AI-enabled business models, customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSP164: Grow Your Business by Learning the Nuances of Warehouse and Logistics Architecture w/ Rick Watson
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Scaling an e-commerce brand is hard. And it's becoming harder with the expansion of marketplaces. While they offer significant opportunities and an easy way to acquire customers, each channel and the marketplace has fairly stringent requirements regarding their quality standards and what they like to see from the vendors. Also, the more you move your products and the longer your products have to travel, your supply chain costs increase significantly.
In today's episode, we have our guest, Rick Watson, who shares how to plan for warehouse and logistics architecture for DTC brands selling through marketplaces. He also shares why SKU level planning and profitability analysis is critical for product and channel fit. Finally, he discusses his insights into concepts such as SFP and the difference between centralized distribution strategy vs. using retail locations as fulfillment warehouses for e-commerce channels.
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.