WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSP139: Grow Your Business by Expanding Your Footprint Through E-Commerce Marketplaces w/ Paul Sonneveld
If you are ready to expand your e-commerce footprint, you have several choices. For example, suppose you have been selling to the most popular channels, such as Amazon in North America. In that case, you might want to explore other channels such as Walmart, Alibaba, or Etsy. Or you might want to explore some of the international markets such as the UK, India, or Brazil. But the decision is not as simple as that as you need to compare the channels in each country, understand regulatory nuances, and cultural synergies to be successful in each marketplace and market.
In today's episode, we have our guest, Paul Sonneveld, who discusses the marketplace expansion strategy for e-commerce sellers or manufacturers aspiring to expand their footprint through digital commerce. He also describes visibility into the marketplaces around the world and their nuances. Finally, he discusses the unique requirements of each country and the resources available to them through the marketplaces ecosystem and service providers.
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.