WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSRocks podcast features in-depth conversations on AI-enabled business models, customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSP128: Grow Your Business by Understanding the Nuances of Click and Collect Process w/ Jason Greenwood
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Today's consumer requires most stores to provide the same experience that they will get from larger brands. These experiences could include click-and-collect, also known as buy-online-pick-up-at-store, integrated loyalty across channels, and omnichannel experience across all the channels. These experiences require you to have your inventory centralized and reconciled across channels. Or there will be friction to the process with significant customer experience issues such as not buying the product on the site that consumers may be looking for. These issues could also include delays with shipment at the store or challenges with traceability of the order.
In today's episode, we have our guest, Jason Greenwood, who discusses the nuances of the click and collect process and why you need to centralized inventory and distribution strategy to enable this experience. He also provides some easy hacks on how brands can enable this experience without having a true technology and operational infrastructure to enable this experience. Finally, he discusses several scenarios and implications if the businesses might not have a true click and collect experience system.
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.