WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSRocks podcast features in-depth conversations on AI-enabled business models, customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSP885: Scale Growth by Learning from Enterprise Software Stories - May 2026, Ep 61, an Objective Panel Discussion
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This week's enterprise software developments highlight continued momentum around AI, customer experience, enterprise integration, and cloud modernization. People.ai rebranded as Backstory, while Sage expanded Sage Intacct Advisory and introduced a new Human Capital Management solution to broaden its business application portfolio. Syntax launched a GenAI-powered migration offering for SAP customers, Braze unveiled new capabilities to enhance customer experiences, and Emfluence announced an integration with Avid. Additional announcements included HUMAN Security extending agentic visibility to marketing and commerce teams, Iterable introducing a new AI agent, Precisely releasing the latest version of EngageOne RapidCX, and SAP and Google Cloud expanding their integrations to strengthen enterprise AI and cloud capabilities.
In today's episode, we invited a panel of industry analysts for a live discussion on LinkedIn to analyze current enterprise software stories. We covered many grounds including the direction and roadmaps of each enterprise software vendors. Finally, we analyzed future trends and how they might shape the enterprise software industry.
Video: https://www.youtube.com/watch?v=rJ4gLeprFeI
Questions for Panelists?
🔗Sam Gupta: linkedin.com/in/samguptausa/
🔗Robert Kramer: linkedin.com/in/robert-kramer-58239b22/
🔗Kenneth ("Kengon") Gonzalez: linkedin.com/in/kengon/
🔗Donald Farmer: linkedin.com/in/donalddotfarmer/
🔗Thomas Wieberneit: linkedin.com/in/thomaswieberneit/
Background Soundtrack: Away From You – Mauro Somm
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.