WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSP715: Grow Your Business by Understanding Front’s Capabilities, an Objective Panel Discussion
Many companies start their customer service operations with shared inboxes due to their affordability and ease of setup—making them an ideal solution for resource-constrained startups. These email-based systems offer a unified communication channel that simplifies customer interactions and promotes internal collaboration. However, as businesses grow and customer expectations evolve, shared inboxes struggle to support omnichannel engagement and scalable service delivery. While platforms like Zendesk offer powerful features to fill this gap, they often sacrifice the simplicity that made email systems appealing in the first place. This is where Front positions itself uniquely, combining the intuitive nature of email with the advanced capabilities of a customer communication platform, enabling teams to deliver personalized, efficient support across multiple channels without losing the collaborative benefits of a shared inbox.
In today's episode, we invited a panel of industry experts for a live discussion on LinkedIn to conduct an independent review of Front’s capabilities. We covered many grounds, including where Front might be a fit in the enterprise architecture and where it might be overused. Finally, they analyze many data points to help understand the core strengths and weaknesses of Front.
Background Soundtrack: Away From You – Mauro Somm
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.