WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSP704: Grow Your Business by Learning the Nuances of Business Transformation from the Lenses of a CIO w/ Martin Mohr
CIOs are pivotal to successful business transformation, serving as the bridge between equipment IT, product IT, and corporate IT to create a unified and agile technology ecosystem. Achieving this coherence requires more than technical oversight—it demands a strategic mindset rooted in business value. Tools like Signavio and LeanIX have become essential in this effort, enabling CIOs to map and model business processes, identify redundancies, and ensure clear ownership across the IT landscape. These platforms not only enhance visibility but also support cross-functional alignment and better resource utilization. However, the true power of Enterprise Architecture lies in its ability to drive adaptability and collaboration among stakeholders. CIOs must champion EA not just as a framework, but as a transformative force that connects technology initiatives to tangible business outcomes. Past failures highlight the dangers of poor communication and lack of executive buy-in, where even well-designed EA strategies can result in underused systems or disconnected goals. Ultimately, CIOs who align IT with dynamic business needs and foster a culture of agility are best positioned to lead through change and deliver long-term value.
In this episode, Sam Gupta engages in a LinkedIn live session with Martin Mohr, CIO, RAFI Group in a live LinkedIn session and discusses business transformation from the lenses of a CIO.
Background Soundtrack: Away From You – Mauro Somm
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.