WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSP671: Grow Your Business by Understanding Oracle CX Cloud’s Capabilities, an Objective Panel Discussion
As AI drives personalization and customer traceability, enterprise CX solutions must offer robust integrations across all customer touchpoints, including sales, marketing, service, and beyond. Oracle Cloud CX has navigated a unique trajectory, initially making substantial investments in advertising and commerce solutions but later pivoting by decommissioning those products and acquiring a leading EHR platform. This strategic shift reflects Oracle’s focus on aligning its CX offerings with broader enterprise needs, emphasizing data-driven insights and industry-specific capabilities. Today, Oracle Cloud CX stands as a versatile solution, leveraging its cloud infrastructure and AI advancements to compete with other market leaders, but its success will hinge on how well it meets the evolving demands of customer experience innovation.
In today's episode, we invited a panel of industry experts for a live discussion on LinkedIn to conduct an independent review of Oracle CX Cloud’s capabilities. We covered many grounds, including where Oracle CX Cloud might be a fit in the enterprise architecture and where it might be overused. Finally, they analyze many data points to help understand the core strengths and weaknesses of Oracle CX Cloud.
Background Soundtrack: Away From You – Mauro Somm
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.