WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSP614: Grow Your Business by Learning the Nuances of Product Taxonomy and Enrichment for eCommerce Merchants w/ Vikram Saxena
eCommerce stack has evolved significantly with substantial overlap among different tools. Inventory is one layer that is shared by several systems, with each serving a very different perspective. When commerce refers to inventory, it only cares for counts and ignores other elements that might be relevant for other layers. However, not normalizing the front end of the inventory layer can lead to issues such as findability, impacting sales.
In today's episode, our guest, Vikram Saxena, discusses the nuances of product taxonomy and enrichment for eCommerce merchants. He also debates several concepts with Sam like API-first and headless architecture, the role of inventory reconciliation from the lenses of commerce, different inventory layers and how they each serve different perspectives. Finally, he shares several stories where they have helped companies normalize their SKUs and taxonomy and the impact they had on those companies.
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.