WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSRocks podcast features in-depth conversations on AI-enabled business models, customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Scaling Growth with AI, Enterprise Software, and Digital Transformation
WBSP335: Grow Your Business by Learning the Digital Process Complexity of the Water Industry w/ Noemi Kis
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One T-shirt takes around 700 gallons of water to manufacture. This is how important the water industry is that not many people understand. The water industry also has a complex sales cycle with several handshakes in the process. And yet it has one of the most legacy processes for the aftermarket industry, with the majority of the sales processes not being digital. But is that changing? Would existing solutions in the market be sufficient for the water industry? If not, then what do we need? How different would be the digital commerce solution for the water industry? And how this industry can prepare for digital transformation?
In today's episode, our guest, Noemi Kis, shares her insights into how the water industry works and how its sales cycle differs from other industries. She also provides some facts about the water industry and how many stakeholders will be involved in it. Finally, she provides her insights into buying groups, payment flows, roles and responsibilities of different players involved in the sales cycle, and supply chain.
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