WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSP148: Grow Your Business by Increasing Average Order Value w/ Ronnie Teja
Strategic placement of complementary products and personalized recommendations can help increase revenue from each transaction and the lifetime value of each customer. But strategic placement is art and science and requires you to understand customer behavior at a deeper level. If you go overboard with your suggestions, the customers may bounce from your site. And if you underserve them, you might miss out on the opportunities to be able to upsell and cross-sell.
In today's episode, we have our guest, Ronnie Teja, who discusses the upsell and cross-sell strategies for e-commerce merchants and how you might be able to increase the average order value for your customers. He also touches on several customer service strategies, including how to motivate your employees to meet their customer service targets. Finally, he touches on how personalization strategies can help increase the average order value from each transaction.
For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.